Unlock In-Game Weapons for Splinter Cell Conviction via Text Message
Ubisoft , developer and publisher of the popular Xbox 360 game Splinter Cell Conviction, has developed a text messaging campaign that rewards mobile marketing subscribers with a unique in-game weapon. The company used Twitter , Facebook and e-mail lists to promote the campaign, promising the in-game weapon to players who would text WEAPON to 44144*. When a player complied, he or she subscribed …